‌By Dannie According to recent estimates by Statista, women hold up to 60% of marketing roles in the United States. However, despite...

‌By Dannie Technology is quickly advancing and the latest craze is an exciting virtual world called the Metaverse. Marketing in this type...

‌ Social networks such as Facebook and Twitter have been around for more than a decade now and continue to add new features all the time,...

In 2021, influencer marketing was a $100 billion industry, and the creator economy became the hottest conversation topic in business and...

Small business owners often struggle to find ways to reach out and attract new customers. To do so, they need the help of marketing...

As we come to the end of 2021, it's time to start thinking about your marketing resolutions for 2022. While it may sound cliché to make...

The holiday season is a time when businesses can make a lot of money. In fact, holiday sales account for about 30% of annual retail...

A buyer persona is a fictional representation of your ideal customer. Ideally, a buyer persona gives a representation of your target...

Marketing is a whole new ball game in the age of social media and the internet. It's not about advertising anymore; it's about getting...

Let's Find Out! Have you ever heard someone say that business coaching is a scam? Maybe you have even said it yourself once or twice. In...

Welcome to the 21st century, an age where technology dominates our lives. The social media giant, Facebook, is a corporation that...

The holiday season is coming up fast. You may be ready for the extra traffic, but are you prepared with a solid marketing campaign? With...

You're the CMO of your organization, and you know that it needs to change its marketing strategy. But how do you know what the best...

What is content marketing? What does this phrase mean, and how is it used in the modern business world? Content marketing is creating and...

A SWOT analysis is a strategic planning tool used to evaluate the current position of a company or other type of organization along with...

Regardless of what industry you're in, market research is vital to your business's success. It provides essential information about your...

How Recent Social Media Trends Are Changing Content Creation Culture

Social media marketing has become a top priority for brands looking to increase visibility. Using social media effectively can help your...

Emotional advertising is an integral part of marketing. It influences the customers and makes them walk away with a positive attitude...

Influencer marketing is a relatively new strategy that has grown in popularity, but what are the pros and cons of influencer marketing?